At the end of March, the blockchain-based metaverse Decentraland will be hosting a fashion week with an “all-star roster of digital catwalks.”
Decentraland disclosed that the virtual world’s Metaverse Fashion Week will feature digital wearables
Decentraland announced on Thursday that the Metaverse Fashion Week will feature digital wearables, virtual runway displays, and afterparties in the virtual world. Many well-known brands in the worldwide fashion business will be featured during Decentraland’s Metaverse Fashion Week.
Vogue Arabia, Elie Saab, Guo Pei, Etro, Jacob & Co, Dolce & Gabbana, Selfridges, Tommy Hilfiger, Fewocious, Dundas, Cavalli, Paco Rabanne, Hogan, Franck Muller, Garrett Leight, Cavalli. And The Fabricant will all make appearances during the four-day fashion extravaganza, according to Decentraland.
The fashion week participants will be able to congregate in Decentraland’s latest district
Participants in the fashion week will be able to gather at Decentraland’s newest sector, the “Luxury Fashion District”. According to the Decentraland team, UNXD and Vogue Arabia will host the four-day event.
“Fashion and haute couture are not new to the metaverse,” said Sam Hamilton, the creative director of the Decentraland Foundation. “Since the advent of avatar wearables in 2020, Decentraland has been on the bleeding edge of unique and in-demand digital fashion. Since then, designers have pushed the technological and artistic boundaries of Decentraland wearables. Resulting in a thriving industry with over $1 million in avatar wearables sold last year.”
The fashion event will kick off with the London retailer Selfridges opening a metaverse store
The fashion extravaganza will begin with the inauguration of a metaverse store by London retailer Selfridges. During the launch of the Selfridges shop, Paco Rabanne and Victor Vasarely will deliver a “immersive experience”. Dolce & Gabbana, Dundas, Etro, and other designers will walk down a futuristic runway in the heart of the event.
According to the statement, there will be a variety of metaverse fashion experiences. As well as unique “Decentraland Wearable drops” from Tribute Brand. In addition, Meta-Tokyo will have a pop-up museum featuring photographs by Amiaya, a fashion model and DJ.