Models and influencers made using AI will next month go head-to-head for the title of ‘Miss AI’ in what organizers have dubbed the ‘world’s first’ artifical intelligence beauty pageant.
Contestants will be judged based on their beauty, poise, clout, as well as the technical skill that went into creating them, according to the World AI Creator Awards (Waica), organizers of the event.
Judges will also take into account the AI models’ social media presence, said Waica, which worked with Fanvue, a subscription-based platform that hosts AI-made models, as its program partner.
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‘Oscars of AI creator economy’
The World AI Creator Awards claim to be “a global program of awards dedicated to recognising the achievements of AI creators around the world,” according to its website.
‘Miss AI’ is its first pageant. A statement from Waica says that the AI contest “signifies a leap forward – launching almost 200 years after the first ever real life beauty pageant took place in the 1880s.”
“We share the vision for the Waicas to become the Oscars of the AI creator economy,” Fanvue co-founder, Will Monanage, said in a press release.
“The creator economy is an extremely exciting place to be in right now, and with the help of our platform, there’s been exponential growth in AI creators entering the space, growing their fanbases, and monetizing content.”
The judges of the Miss AI beauty pageant will select three winners – first, second, and third, with a prize package worth $20,000 in total. First will be awarded a cash prize of $5,000, promotion on the Fanvue platform and public relations support valued at $5,000.
The two other finalists will also win cash prizes and support from Waica. All the three winners will be announced on May 10, with a virtual awards ceremony scheduled for later in the month, as first reported by Forbes.
How to enter Miss AI
The competition opened online on Apr. 14. To enter, creators need to submit their profiles and an image of their female model made using AI on the Waica website and answer a few questions.
There is no limit to the number of images you can enter, as long as the entry is a different AI-generated model. Waica says it accepts creations produced from tools like DeepAI, MidJourney and others.
Fanvue expects to receive thousands of entries. It said the number of contestants will be cut down to 10 before the final three are crowned next month. A panel of four judges will rank the AI ladies.
The Miss AI judges include two humans – pageantry historian Sally Ann Fawcett and marketing expert Andrew Bloch – and two popular non-human, so-called AI creators, Aitana Lopez and Emily Pellegrini.
Lopez and Pellegrini are both fully digital personas and have each gained hundreds of thousands of social media followers and even brand deals. Lopez reportedly earns her creators – Spanish media firm The Clueless – over $10,000 per month on their services.
The AI model is regularly seen on her Instagram posing in outfits from leading fashion brands including Victoria’s Secret, Guess, and Brandy Melville, the Daily Mail reports.
“The number of AI creators around the world has seen incredible growth in the past twelve months, and Aitana has built up an adoring fan base,” The Clueless says.
What are the judges looking for?
According to the World AI Creator Awards, AI models will be judged on classic aspects of pageantry such as their looks and poise. They will also be appraised on their answers to questions like, “if you could have one dream to make the world a better place what would it be?”
Contestants will earn points for their skill and implementation of AI tools used to create their digital masterpieces, as well as use of prompts and their output. Points will be scored especially on visual detailing around hands, eyes, and backgrounds, Fanvue says.
Judges will also assess the social clout of contestants based on their engagement numbers with fans, rate of growth of audience and how utilization of other platforms such as Instagram.
“As one of the world’s only traditional pageantry historians it’s really exciting to be involved in an awards which feels so futuristic,” Fawcett, a human judge, said in a statement.
“This isn’t about bums and boobs and fantasy figures. Ceators have a chance to change the public’s perception of AI women and I hope to play a part in that too by selecting a winner representing the modern world,” she later told Forbes.
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