Skechers announced that it is entering the metaverse. The global lifestyle brand is the first to sign a lease in the Fashion District of Decentraland.
Skechers filed trademark applications throughout the world to sell virtual goods
The business has also recently filed trademark applications all across the world to sell virtual goods such as shoes and clothing, setting the framework for new metaverse development opportunities.
Skechers president Michael Greenberg noted, “Our Decentraland agreement is an investment in our future.” “As we launch the new Skechers experience, we’re excited to join this virtual era and develop innovative methods for our brand to engage new customers and audiences.”
A worldwide fashion house connects billions of people to the most up-to-date trends and comfort technology.
Skechers is a worldwide lifestyle footwear, clothing, and accessory designer, developer, and marketer. Skechers’ multiplatform campaigns offer the newest fashions and comfort technology to billions of people all over the world—from fashion trends to performance advancements, work shoes, charity collections, and children’s styles, to name a few. The corporation plans to reach $10 billion in yearly revenues by 2026, up from $6.29 billion in 2021.
Skechers, a leading shoe manufacturer
Skechers USA, Inc., located in Southern California, creates, develops, and promotes a wide range of lifestyle and performance footwear, clothing, and accessories for men, women, and children.
Department and specialty shops, as well as 4,306 Company and third-party-owned retail locations and e-commerce websites, sell the Company’s collections throughout the United States and over 180 countries and territories.
A network of worldwide distributors, joint venture partners in Asia, Israel, and Mexico, and wholly-owned companies in Canada, Japan, India, Europe, and Latin America help the company manage its international operations. Please visit for additional details.
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