Almost 10 months after its launch, ChatGPT still inspires AI tool development, and MumsGPT is one of the latest AI-powered chatbots to hit the market.
This comes as developers continue to bank on the success of generative AI, which was spurred by the Sam Altman-led OpenAI after launching ChatGPT in late November last year.
Now, parenting forum, Mumsnet has joined the chatbot frenzy with the MumsGPT, which is built on the ChatGPT tech.
Mumsnet rides on a network of over 20,000 users who participate in product testing while they also have a strong influence in childcare banking on results from its research and surveys.
A guide to parental issues
According to a report by the Telegraph, the new MumsGPT bot was trained using over two decades of parenting knowledge and this might have advertisers scrambling for its information for their campaigns.
The service, which won’t be made available to the public at first, is set to benefit policy makers, guiding them through parenting issues, in hopes of creating better marketing campaigns.
The Telegraph report further indicates that the data used to train the model comes from 10 million users that have passed through Mumsnet for over 20 years.
According to Sue Macmillan, Mumsnet COO, MumsGPT was initially meant to be a research tool. However, there is a possibility that it could be made available for everyone to use.
Already MumsGPT has been used with skincare brands to research women’s skin problems which they normally experience during the menopause stage.
— Mumsnet (@MumsnetTowers) August 21, 2023
There have been a lot of backlashes over the development of AI tools by companies using data they got from the internet without paying or giving substantial compensation.
Reddit has already hinted at acting against companies that hover around their platform in search of data.
Recently, some leading news agencies signed an open letter, which among other grievances compelled generative AI tool developers to respect copyright laws.
On the other hand, Mumsnet indicated they trained their AI chatbot using data from their own website. As a result, they claim that their chatbot will not ‘hallucinate’ as much as the other tools on the market.
Founder of Mumsnet, Justine Roberts said that the strength of a chatbot depends largely on the data that was used during training, and therefore MumsGPT sets a new bar because the data used in its training “was good.”
“AI tools are only as powerful as the data they rely on and the richness and provenance of the data behind it is what sets MumsGPT apart from other models,” said Roberts.
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Addressing gender bias
Roberts also indicated their chatbot counters the gender bias that has been associated with other generative AI tools. This has been a thorny issue with regulators asking developers to ensure their AI systems are not biased against any minority group.
In the US, some AI-focused firms voluntarily agreed with the White House on ensuring their systems do not perpetuate racial or gender bias, while Canada is also coming up with a voluntary code of conduct for developers. One of the commitments developers should agree on centers around fairness.