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Metaverse January 19, 2022

Eyekandy releases new ‘MetaStores’ platform for the Metaverse

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Eyekandy, one of the world’s leading Augmented Reality (AR) Providers for Commerce, today announced its MetaStore service for retailers and brands.

Retailers and brands will be able to simply deploy custom stores and sales campaigns into the metaverse to advertise or sell digital items, such as NFTs, using the service. For a marketing world still figuring out what the metaverse is and how it may be of most advantage. Metaverse projects can be a significant cost and distraction.

Eyekandy

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Eyekandy represents a one-stop-shop for retailers and brands to test and learn all things metaverse

Eyekandy is a one-stop shop for merchants and businesses to try out and learn about all things metaverse without having to go into the nitty gritty of how to do it right.

“Launching successfully in the Metaverse is a complex, multidimensional project,” said Richard Clarke, Head of Metaverse & NFT’s at Eyekandy. It’s a brand-new, cutting-edge technology and sales and marketing channel. In addition we’re learning and experimenting on our brand and retail partners’ behalf so they don’t have to.

There are a variety of Metaverses to choose from, as well as a variety of ways to get started. 3D asset development, NFTs, digital real estate purchases, community administration, content moderation, merging digital and real-world merchandise, and much more all require careful thought, planning, and execution.

Brands and retailers require our assistance. In addition with our experience in 3D and AR creation and syndication, this is an organic expansion of our business.”

Eyekandy represents a one stop shop for retailers and brands who want to experiment in the Metaverse

Eyekandy gives retailers and businesses a one-stop shop for trying out the Metaverse without breaking the bank.”

Metaverse is a network of socially interactive 3D virtual environments. Since Facebook’s statement in October that it would rebrand to META. Almost every brand in the world shown interest in it. In the last three months alone, Nike, Samsung, Ralph Lauren. Moreover a slew of other companies have launched Metaverse ventures to sell digital goods.

“Our initial ambition has always been to alter the way the world shops through AR,” said Scott Lester. This is now progressing to truly altering the way we shop. In addition Eyekandy has invested in digital real estate across the metaverse, and our metaverse locations’metastore.x’ and ‘brandstore.x’ will allow our partners to engage and explore with us in this new digital frontier swiftly and simply.

Brands must be where the next generation of buyers are – they are already shopping and buying in the Metaverse.”

Michelle D. Madsen graduated from the University of Westminster and has been deeply involved in the world of finance ever since. She has worked as a Broadcast Journalist hosting various news shows and informative webcasts about the financial markets. Since 2004 she has also been writing for MetaNews daily, her attention to detail, and her in-depth knowledge of the financial markets have led her to cover Foreign Exchange and commodities. The world of finance has changed in the last few years with the introduction and rising popularity of cryptocurrencies and the Metaverse. She has in no means been left behind, adding this to her bank of intellect and is now also an expert in cryptocurrencies. For the last ten years, Ms. Madsen has been engaged in the financial market. She has notedly written a great number of incredibly informative reviews for the crypto, NFT and the Metaverse. Her wealth of knowledge has enabled her to become a leading expert in the field. She continues to inform the public writing up-to-date, thorough reviews for the readers of MetaNews as she has for the last decade.

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Metaverse

Vootprint introduces new tech suite

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Vootprint, an online event service provider, has launched the Vootprint technology suite to assist the worldwide B2B event market in driving digitalization. Each Vootprint solution, which includes the SaaS Virtual Event Builder, the “Expo GENie” data analytics console, and the GlobalExpo-Net (GEN) B2B event site, caters to diverse needs and addresses different problem areas in the digital transformation of B2B events.

The Vootprint technology suite is a complete solution that provides unprecedented access to comprehensive event intelligence

With the growing popularity of virtual events and the rapid rise of the metaverse, 73 percent of global exhibition industry stakeholders interviewed in a recent research of MICE forecast by The Global Association of the Exhibition Industry agree that hybrid exhibition is now the new normal.

The groundbreaking Vootprint technology suite uses a build-host-analyze paradigm, combining the capabilities of SaaS Virtual Event Builder, GlobalExpo-Net, and “Expo GENie” into a fully customizable solution. The BHA ecosystem helps event planners create data-driven, long-term event plans and solutions that help them realize digital transformation.

Vootprint technology suite is a one-of-a-kind virtual event designer with exceptional versatility, powered by a patented SaaS solution. Organizers can choose from a variety of features and modules to customize their events. The Business Matching tool, which is powered by Artificial Intelligence, requires no additional technical knowledge to set up. The highly adaptable Vootprint technology suite provides game and reward functionalities for improving user interaction and engagement, and is compatible with the majority of live streaming and online conferencing solutions.

Event organizers will be able to access big data from their B2B events and obtain automated, real-time data analyses using “Expo GENie,” allowing them to make better decisions and improve the event experience.

Event participants can receive regular B2B industry updates and tailored suggestions from the one-stop GlobalExpo-Net event information site based on user profiles, event interests, and preferences.

The Vootprint technology suite has been highly appreciated by important B2B event organizers such as Cyberport, HKTDC, Hong Kong Productivity Council, HKSTP, and renowned shows in Mainland China, who have all benefited from this comprehensive technology to enhance their digital marketing efficacy. Vootprint is now focusing on developing new features to take advantage of the massive commercial prospects presented by Web3 and the metaverse.

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Metaverse

Star Atlas engages in metaverse gaming

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Star Atlas sent a Tweet in which the game company revealed its intentions to publish a game module that can also be played via a web browser. They published the most recent issue of their newsletter as well as news on SCREAM, their most recent metaverse game that features a complete economic cycle.

The most recent addition to the Star Atlas metaverse is called SCREAM, and it allows players to engage in combat with other spacecraft. SCREAM is a multiplayer video game that is powered by blockchain technology and gives players the opportunity to make money while they play.

Players will now have access to a game that is not only active, but also interesting, thanks to the inclusion of components that are strategic, economic, and political in nature. In order for the players to advance in the game, they will need to think strategically, make choices that are both difficult and intelligent, and collaborate with one another on the factional and regional levels.

In SCREAM, players organize themselves into factions based on their dominance of star systems. By doing so, players unlock a new world full with helpful resources that they can put to use at a later point in the game.

Players use starbases to administer a star system economically and politically

Star Atlas has revealed that there are more than 20 distinct sorts of resources; in order to get them, players will need to explore the entirety of the galaxy. This addition was made in order to make the game more exciting. In addition to that, the value of each of these resources is different from the others. While some are much less prevalent, some can be found almost wherever. When players conquer other stars, they will use the resources they have collected to their advantage.

The technology behind blockchain will be utilized in every facet of the SCREAM project. Every feature, from assaulting starbases to gathering information about fleet positions, will make use of blockchain. The game will become more open and organized as a result of this change.

Do keep in mind that there is much more that will be added to SCREAM in the near future.

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Kinguin partners for a new NFT marketplace

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In collaboration with Immutable X, Kinguin is launching its native token trading platform (NFT). Customers in the gaming and esports industries will have access to a huge variety of unique NFT offerings thanks to the fact that it features more than 40 collections and more than 200,000 different NFTs.

Built on the Immutable X protocol, the marketplace combines web2 familiarity with web3 independence and promise. Kinguin offers the trustworthiness and safety of well-established internet marketplaces.

Popular non-fiction trading card games including Gods Unchained, Guild of Guardians, PlanetQuest, and Habbo Hotel will all have NFTs on the market, with more to come in the coming months

Immutable X is a layer 2 scaling solution for NFTs on Ethereum created by Immutable and Starkware. Immutable’s deep expertise of blockchain technology, along with Starkware’s cutting-edge ZK-rollup technology, ensures that the Kinguin NFT Marketplace will be lightning fast and carbon-neutral, without sacrificing security.

The alliance gives developers and end users widespread adoption opportunities. When users combine Kinguin’s 13 million registered users with Immutable X’s scaling solution, they don’t have to lose asset security, transaction speed, gas prices, or NFT impact. This makes combining the gaming and NFT sectors more easier.

A search option makes buying and selling non-fungible tokens easy. MetaMask users can connect to the Kinguin NFT marketplace. Kinguin is a free hot wallet program and browser plugin. This new tool allows users to check their NFT balance, acquire NFTs, and deposit Ethereum for future purchases.

Robert Kalbarczyk, Kinguin’s COO and acting CEO, said, “We remain focused on our community’s interests and passions.” Given Play and Earn’s popularity, this was the next natural step. We’re thrilled to have partners who share our vision, and we’re excited to work with Immutable X to offer exclusive NFT gaming assets.

“We’re happy to welcome Kinguin’s 13 million users to Immutable’s open order book,” said Immutable Co-Founder Robbie Ferguson. “We look forward to enabling the next generation of mainstream gamers genuinely own their in-game products.”

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