LinkedIn has become the latest firm to incorporate AI tools into its system. The company’s new AI tools come shortly after it announced articles using computer-generated writing prompts.
The new tool will automatically scan user profiles for skills and experiences and provide suggested copy or summaries to add to other profile sections. The tool is designed to help users improve their profiles and increase their visibility to potential employers.
However, the professional networking site has suggested users “ensure it is accurate and aligns with your tone and experience.” The tool was unveiled on Thursday and is in the testing phase, according to the company.
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The new tool will be available to all LinkedIn Premium subscribers over the new few months, explained the company. Its goal is to streamline the hiring process by requesting key information about the position, such as the job title and the company’s name, with the ability to make job description creation faster and more efficient.
Last week, LinkedIn introduced AI-powered collaborative articles as “a new way of unlocking unique and untapped knowledge sharing between members.”
Tomer Cohen, Chief Product Officer at LinkedIn, explained: “Now, we’re also rolling out new AI-powered experiences, leveraging the most advanced OpenAI GPT models, as we continue to look for ways to create more value for our members and customers.”
With upcoming product enhancements, the company explained it “will continue to listen, learn and improve every day.”
‘Saving time with unique voice and style’
The new tool will let its users craft an “outstanding” LinkedIn profile in their own unique voice and style.
“Maintaining your authenticity and using the content already on your profile, our tool identifies the most important skills and experiences to highlight in your About and Headline sections, and crafts suggestions to make your profile stand out,” wrote Cohen.
As well as saving users’ “time and energy,” the tool will preserve their “unique voice and style.”
An AI-powered job description tool, meanwhile, will help with writing employment outlines.
“Here’s how it works: when you’re ready to post a job, simply provide some basic information, including the job title and company name,” said the company.
Thereafter, the AI-powered tool will generate “a suggested job description,” which the company suggests to review and edit, with the flexibility to customize it.
LinkedIn’s vast user base
LinkedIn serves as a platform for both employers and employees and is the ideal place for job seekers and recruiters alike, with over 137 million daily users.
So Microsoft started with Copilot in GitHub, added it to Bing and Edge, confirmed it was coming to Dynamic 365 and now it is entering the full Office suite and sales applications. Also just had a release about LinkedIn, another Microsoft property, deploying generative AI tools!
— Ryan Morrison (@RyanMorrisonJer) March 16, 2023
Overall, the platform boasts over 900 million members across 200 countries and regions and has 61 million companies listed in its database. In 2016, the company was acquired by Microsoft in a deal worth $26.2 billion.
LinkedIn isn’t the only recruitment platform looking to leverage AI. A number of firms already tap into the technology to personalize job searches, automate tasks, and improve talent acquisition.
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