Major brands including American Eagle and Gucci are considering how a Chief Metaverse Officer can strengthen their company as the sector matures beyond FOMO and into creating real value. Some companies are re-examining how they define the role while others
Disney has announced that it is abandoning plans to explore the metaverse, and the news has vibrated through many parts of the Web3 industry including cryptocurrencies. The animator, together with major fashion brands (Gucci, Louis Vuitton, Rolex, Yves Saint Laurent
Fashion houses such as Gucci and Burberry are leveraging the metaverse to test out new products and build stronger relationships with their audience. The practice is changing the way clothing brands interact with their customers, as the metaverse becomes a
Gucci unveils Gucci Town, a Roblox piazza. The project Gucci Town is a permanent destination that expresses Alessando Michele’s vision. Gucci Garden opens in May 2021. The company’s first fully immersive experience built on Roblox Gucci Garden was presented to
Gucci has launched a new metaverse experience that is both exclusive and innovative. The Italian luxury label continues to explore the virtual world of the metaverse through its Vault site, this time joining forces with 10KTF, an increasingly popular virtual
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