In partnership with New Frontier Presents, Simply Better Brands Corp. announces its entry into the Metaverse. The alliance enables the Company to rapidly develop digital brand. Additionally shopping experiences in the omni-channel environment of VR/AR, tablet, and mobile.
Simply Better Brands company asset, will launch the industry-leading initiative at the Champs Show
PureKana Wellness, a Simply Better Brands company, will launch the industry-leading project at the Champs Show in Las Vegas.
“We see the metaverse as a broad experiential canvas on how to engage with our consumers online as buying behaviors continue to evolve,” said Kathy Casey, CEO of Simply Better Brands.
“Our PureKana Wellness Brand has been gamified as part of our initial bid. Future research will focus on a wellness spa parcel placement, NFTs, digital currency, and our portfolio’s end-to-end shopability. In addition using developing technology to raise brand awareness, recruit customers, and increase brand loyalty is a key approach.”
New Frontier Presents co-founder Jeff Buesing expressed excitement about the partnership with Simply Better Brands as their launch date nears.
“We want to work with strategic partners who are forward-thinking. In addition have high ethics, care about their customers. Moreover are searching for new methods to extend their presence”. As a health and wellness partner, the ability to connect clients through immersive experiences in virtual worlds provides an additional platform for brand visibility and loyalty.”
About Simply Better Brands Corp.
Simply Better Brands Corp. is the CEO of an international omni-channel platform. Moreover with a diverse portfolio of assets in the plant-based and holistic wellness consumer product sectors. The Company’s aim is to drive innovation in the fast developing plant-based, natural, and clean ingredient area for the informed Millennial and Generation Z generations.
The company is continuing to invest in high-growth consumer product categories such as CBD, plant-based food and beverage, and the global pet and skin care industries.
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